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OUR Blogs

Delving into the breakthrough trends in retail; with perspectives on experience & brand design

How Monochromatic Store Layout Design Boosts Retail Success?

HOW MONOCHROMATIC STORE LAYOUT DESIGN BOOSTS RETAIL SUCCESS?

By Nupur Goyal | April 16, 2025

Immersive Shop Design Strategies For Engaging Pop Up Experiences

IMMERSIVE SHOP DESIGN STRATEGIES FOR ENGAGING POP UP EXPERIENCES

By Nupur Goyal | April 01, 2025

Spatial Design Trends To Follow For An Immersive Retail Experience!

SPATIAL DESIGN TRENDS TO FOLLOW FOR AN IMMERSIVE RETAIL EXPERIENCE!

By Nupur Goyal | March 17, 2025

REDEFINING RETAIL EXPERIENCE WITH BRAND STORYTELLING

By Nupur Goyal | March 07, 2025

Retail Rollout Strategies For Transforming Stores Into Experiential Hubs

RETAIL ROLLOUT STRATEGIES FOR TRANSFORMING STORES INTO EXPERIENTIAL HUBS

By Nupur Goyal | February 25, 2025

Discovering The Concept Of Emerging Store Design In APAC!

DISCOVERING THE CONCEPT OF EMERGING STORE DESIGN IN APAC!

By Eyna | February 06, 2025

Discovering The Impact of Sensory Marketing on Customer Engagement In Retail!

DISCOVERING THE IMPACT OF SENSORY MARKETING ON CUSTOMER ENGAGEMENT IN RETAIL!

By Anand | January 03, 2025

Discovering A Few Golden Rules Of Visual Merchandising!

DISCOVERING A FEW GOLDEN RULES OF VISUAL MERCHANDISING!

By Eyna | December 24, 2024

The new wave of Luxury Visual Merchandising is here in India!

THE NEW WAVE OF LUXURY VISUAL MERCHANDISING IS HERE IN INDIA!

By Eyna | December 12, 2024

Why are digital OOH services the best ROI-led alternative for traditional market branding?

WHY ARE DIGITAL OOH SERVICES THE BEST ROI-LED ALTERNATIVE FOR TRADITIONAL MARKET BRANDING?

By Anand | December 07, 2024

HOW OFTEN SHOULD YOUR BRAND CHANGE ITS RETAIL IDENTITY DESIGN?

By Eyna | November 26, 2024

Implementing Luxurious Store Designs To Create Residential Retail Experiences!

IMPLEMENTING LUXURIOUS STORE DESIGNS TO CREATE RESIDENTIAL RETAIL EXPERIENCES!

By Eyna | November 14, 2024

How AI Is Shaping Today’s Retail Fashion Sector?

HOW AI IS SHAPING TODAY’S RETAIL FASHION SECTOR?

By Eyna | October 29, 2024

Why is empathy the ultimate hack for cracking consumer minds?

WHY IS EMPATHY THE ULTIMATE HACK FOR CRACKING CONSUMER MINDS?

By Anand | October 25, 2024

How Can Modularity In Retail Design Fixtures Increase The Channel Partner Wallet Shares?

HOW CAN MODULARITY IN RETAIL DESIGN FIXTURES INCREASE THE CHANNEL PARTNER WALLET SHARES?

By Nupur Goyal | October 19, 2024

LEVERAGING ADVANCED BTL ADVERTISING STRATEGIES FOR STRONG BRAND PROMOTION

By Eyna | October 14, 2024

CAPITALIZING ON BTL MARKETING THROUGH BRAND CLUSTERS

By Eyna | October 04, 2024

The Value Equation In Conscious Consumer Journey And Retail Experience

THE VALUE EQUATION IN CONSCIOUS CONSUMER JOURNEY AND RETAIL EXPERIENCE

By Eyna | September 30, 2024

Uniting ‘clicks-to-order’ to ‘brick-and-mortar’ to create a comprehensive omni-channel retail experience

UNITING ‘CLICKS-TO-ORDER’ TO ‘BRICK-AND-MORTAR’ TO CREATE A COMPREHENSIVE OMNI-CHANNEL RETAIL EXPERIENCE

By Eyna | September 20, 2024

Should visual merchandising be more than what meets the eye?

SHOULD VISUAL MERCHANDISING BE MORE THAN WHAT MEETS THE EYE?

By Eyna | September 10, 2024

Acquiring Markets with Pop-ups & Capturing the New Age Consumer

ACQUIRING MARKETS WITH POP-UPS & CAPTURING THE NEW AGE CONSUMER

By Eyna | August 01, 2024

The Biggest Retail Turnkey Trends Influencing Brands Worldwide

THE BIGGEST RETAIL TURNKEY TRENDS INFLUENCING BRANDS WORLDWIDE

By Eyna | July 11, 2024

Understanding Mindful Store Design To Create Thriving Retail Environments

UNDERSTANDING MINDFUL STORE DESIGN TO CREATE THRIVING RETAIL ENVIRONMENTS

By Eyna | June 07, 2024

EMBRACING THE ART OF INTELLIGENT BRAND DESIGN

By Eyna | May 14, 2024

Decoding The Science Behind Intelligent OOH Design

DECODING THE SCIENCE BEHIND INTELLIGENT OOH DESIGN

By Eyna | April 19, 2024

Leveraging The Power of BTL Advertising for Impact Promotion

LEVERAGING THE POWER OF BTL ADVERTISING FOR IMPACT PROMOTION

By Chiranjivi | April 11, 2024

Building Exceptional Customer Experience with New-Age Practices

BUILDING EXCEPTIONAL CUSTOMER EXPERIENCE WITH NEW-AGE PRACTICES

By Chiranjivi | March 31, 2024

HOW DOES COLOUR PSYCHOLOGY IN RETAIL DESIGN ESTABLISH BRAND IDENTITY TO INFLUENCE CUSTOMER BEHAVIOUR?

By Anand | March 15, 2024

How does branding get drained away in India without giving the ROI?

HOW DOES BRANDING GET DRAINED AWAY IN INDIA WITHOUT GIVING THE ROI?

By Chiranjivi | February 28, 2024

Exploring The Future of Mobility For New-Age Businesses

EXPLORING THE FUTURE OF MOBILITY FOR NEW-AGE BUSINESSES

By Anand | February 25, 2024

Exploring new dimensions in luxury interior design with branding agency

EXPLORING NEW DIMENSIONS IN LUXURY INTERIOR DESIGN WITH BRANDING AGENCY

By Eyna | February 20, 2024

Revolutionising The Practice of Retail Design With AI

REVOLUTIONISING THE PRACTICE OF RETAIL DESIGN WITH AI

By Anand | January 18, 2024

Transforming Luxury Boutiques into Habitats with Biophilic Design

TRANSFORMING LUXURY BOUTIQUES INTO HABITATS WITH BIOPHILIC DESIGN

By Eyna | January 12, 2024

Elevating Customer Experience With Bespoke Luxury Design

ELEVATING CUSTOMER EXPERIENCE WITH BESPOKE LUXURY DESIGN

By Eyna | December 21, 2023

Embracing The Idea Of Sustainable Out-Of-Home Advertising

EMBRACING THE IDEA OF SUSTAINABLE OUT-OF-HOME ADVERTISING

By Anand | December 14, 2023

LEVERAGING DESIGN ACTIVISM FOR BRAND BUILDING

By Eyna | November 19, 2023

Community-Centric Store Design Model As A Game-Changer for Brands

COMMUNITY-CENTRIC STORE DESIGN MODEL AS A GAME-CHANGER FOR BRANDS

By Anand | November 16, 2023

EMBRACING MINIMALISM IN RETAIL BRANDING WITH BRAND DESIGN AGENCY

By Nafeesa Gazal | August 16, 2023

Why is Maximalism making its way inside Shop Interior Design?

WHY IS MAXIMALISM MAKING ITS WAY INSIDE SHOP INTERIOR DESIGN?

By Chiranjivi | July 18, 2023

Boutique Interior Design reinforces a new realm for Physical Luxury Retail

BOUTIQUE INTERIOR DESIGN REINFORCES A NEW REALM FOR PHYSICAL LUXURY RETAIL

By Eyna | July 09, 2023

The Role of retail consulting Firms to Navigate the Evolving retail landscape

THE ROLE OF RETAIL CONSULTING FIRMS TO NAVIGATE THE EVOLVING RETAIL LANDSCAPE

By Chiranjivi | June 29, 2023

The Unicorn Mindset Market Disruptions And Intuitive Decisions

THE UNICORN MINDSET MARKET DISRUPTIONS AND INTUITIVE DECISIONS

By Chiranjivi | April 30, 2023

Market Analytics - Transformation Through Data-Driven Cultures

MARKET ANALYTICS - TRANSFORMATION THROUGH DATA-DRIVEN CULTURES

By Eyna | February 28, 2023

THE COHERENT EXPERIENCE OF EMOTION IN RETAIL: AN ACCOUNT OF BRAND PROMOTION AGENCY

By Eyna | February 19, 2023

THE NEW AGE ADS THROUGH THE LENS OF DIVERSITY & INCLUSION: BRAND ADVERTISING AGENCY TAKES THE CUE

By Chiranjivi | January 24, 2023

INFLATION IS CLOUDING -THE RETAIL IMPACT

INFLATION IS CLOUDING -THE RETAIL IMPACT

By Chiranjivi | January 17, 2023

In-Store Digitalization: The Birth Of A New Era For Business Models

IN-STORE DIGITALIZATION: THE BIRTH OF A NEW ERA FOR BUSINESS MODELS

By Eyna | January 08, 2023

Why should inclusivity become a significant part of the Retail Branding Strategy?

WHY SHOULD INCLUSIVITY BECOME A SIGNIFICANT PART OF THE RETAIL BRANDING STRATEGY?

By Chiranjivi | October 17, 2022

HOW RETAIL INDUSTRY IS AFFECTED BY THE GLOBAL CHIP CRISIS?

HOW RETAIL INDUSTRY IS AFFECTED BY THE GLOBAL CHIP CRISIS?

By Eyna | September 25, 2022

HOW AI IS SHAPING UP TODAY’S EDUCATION SECTOR

HOW AI IS SHAPING UP TODAY’S EDUCATION SECTOR

By Chiranjivi | September 03, 2022

HOW DO INTERIOR DESIGNS IMPACT THE CUSTOMER BEHAVIOR

HOW DO INTERIOR DESIGNS IMPACT THE CUSTOMER BEHAVIOR

By Chiranjivi | July 31, 2022

WHAT’S BEING “SHOCK-PROOF” WHILE DECIDING ON SUPPLY CHAINS?

WHAT’S BEING “SHOCK-PROOF” WHILE DECIDING ON SUPPLY CHAINS?

By Anand | July 10, 2022

Let's Frame the Evolution of Influencer Marketing

LET'S FRAME THE EVOLUTION OF INFLUENCER MARKETING

By Eyna | April 04, 2022

HOW METAVERSE IS POSING POSSIBILITIES FOR SHOPPERS - AN EMERGING FRONTIER

HOW METAVERSE IS POSING POSSIBILITIES FOR SHOPPERS - AN EMERGING FRONTIER

By Eyna | April 03, 2022

SENSORY MARKETING – BRIDGING HORIZONS IN THIS TECH-BUBBLE AGE

SENSORY MARKETING – BRIDGING HORIZONS IN THIS TECH-BUBBLE AGE

By Chiranjivi | December 31, 2021

WHAT DO WE EXPECT FROM AI TO DO FOR US

WHAT DO WE EXPECT FROM AI TO DO FOR US

By Chiranjivi | August 16, 2021

HOW SUSTAINABILITY IS SHAPING UP RETAIL

HOW SUSTAINABILITY IS SHAPING UP RETAIL

By Chiranjivi | June 30, 2021

MAKE YOUR EFFORTS COUNT, THE PARADIGMS OF BRAND ACTIVATION

By Chiranjivi | June 13, 2021

Behavior Tells a Lot – How Brands Perceive and Interpret

BEHAVIOR TELLS A LOT – HOW BRANDS PERCEIVE AND INTERPRET

By Chiranjivi | May 03, 2021

LETS KEEP IT HUMAN

LETS KEEP IT HUMAN

By Eyna | December 31, 2020

THE POWER OF STORYTELLING

THE POWER OF STORYTELLING

By Chiranjivi | December 01, 2020

HOW TO MASTER EXPERIENCE WITH RETAIL DESIGN

HOW TO MASTER EXPERIENCE WITH RETAIL DESIGN

By Chiranjivi | March 31, 2020

CONSUMER SHIFT – RETAIL DESIGN

CONSUMER SHIFT – RETAIL DESIGN

By Chiranjivi | March 10, 2020

HOW WORKING REMOTELY IS SHAPING THE NEXT NORMAL

HOW WORKING REMOTELY IS SHAPING THE NEXT NORMAL

By Eyna | December 31, 2019

How Emerging Technologies Are Changing The Retail Ecosystem

HOW EMERGING TECHNOLOGIES ARE CHANGING THE RETAIL ECOSYSTEM

By Chiranjivi | December 01, 2019

HOW SENSORY MARKETING IS SO POWERFUL IN THE ADVERTISING INDUSTRY

HOW SENSORY MARKETING IS SO POWERFUL IN THE ADVERTISING INDUSTRY

By Chiranjivi | November 17, 2019

ARE SCREENED INTIMACIES FADING YOUR BRAND IDENTITY?

By Chiranjivi | November 17, 2019

Why Visual Merchandising Results In Impulsive Buying Behaviour

WHY VISUAL MERCHANDISING RESULTS IN IMPULSIVE BUYING BEHAVIOUR

By Eyna | September 01, 2019

No More Walking In The Dark- How Accessible Wayfinding Design Encourages Independence

NO MORE WALKING IN THE DARK- HOW ACCESSIBLE WAYFINDING DESIGN ENCOURAGES INDEPENDENCE

By Eyna | August 15, 2019

Omni Is Common Between Presence and Channel-The Hybrid Future of B2B

OMNI IS COMMON BETWEEN PRESENCE AND CHANNEL-THE HYBRID FUTURE OF B2B

By Chiranjivi | August 02, 2019

D’ART ON RETAIL FRAGMENTATION AND SUPPLY CHAIN AMIDST RISE IN TECHNOLOGY

D’ART ON RETAIL FRAGMENTATION AND SUPPLY CHAIN AMIDST RISE IN TECHNOLOGY

By Chiranjivi | July 22, 2019

Despite Digital Exploitations, The Traditional Retail Experience Continues To Dominate

DESPITE DIGITAL EXPLOITATIONS, THE TRADITIONAL RETAIL EXPERIENCE CONTINUES TO DOMINATE

By Chiranjivi | May 27, 2019

A TAKE ON PSYCHOLOGY DRIVEN BRAND STRATEGIES

By Chiranjivi | November 18, 2018

Retail Stores: Are We Moving From 'Bricks To Clicks' To 'Clicks To Clicks'

RETAIL STORES: ARE WE MOVING FROM 'BRICKS TO CLICKS' TO 'CLICKS TO CLICKS'

By Chiranjivi | August 27, 2018

The Role of the Turnkey Interior Contractor in Environmental Stewardship

THE ROLE OF THE TURNKEY INTERIOR CONTRACTOR IN ENVIRONMENTAL STEWARDSHIP

By Anand | August 26, 2018

Data-Driven Strategies Turning Shop Design Into Experiential Hubs

DATA-DRIVEN STRATEGIES TURNING SHOP DESIGN INTO EXPERIENTIAL HUBS

By Anand | May 31, 2018

Appreciating Alignment For Increasing The Value Of B2B Marketing

APPRECIATING ALIGNMENT FOR INCREASING THE VALUE OF B2B MARKETING

By Anand | March 04, 2018

Importance- Performance Analysis Can Tell You How To Not Fail At Retail Design Strategies

IMPORTANCE- PERFORMANCE ANALYSIS CAN TELL YOU HOW TO NOT FAIL AT RETAIL DESIGN STRATEGIES

By Eyna | January 26, 2018

Inflation And Retail – How Risk Mitigation Has Become Important

INFLATION AND RETAIL – HOW RISK MITIGATION HAS BECOME IMPORTANT

By Chiranjivi | December 31, 2017

From Automation To Metaverse: What The Future Holds For Retail Stores

FROM AUTOMATION TO METAVERSE: WHAT THE FUTURE HOLDS FOR RETAIL STORES

By Chiranjivi | September 04, 2017

Cousining Space Design with Advertising's Journey as Witnessed in Times

COUSINING SPACE DESIGN WITH ADVERTISING'S JOURNEY AS WITNESSED IN TIMES

By Chiranjivi | June 04, 2017

THE DIGITAL FOOTPRINT OF RETAIL VISUAL MERCHANDISING SERVICES: HOW A BRAND'S SOCIAL COULD TALK?

By Chiranjivi | April 30, 2017

The derivative to creating a memorable shopping experience: Store Layout Design

THE DERIVATIVE TO CREATING A MEMORABLE SHOPPING EXPERIENCE: STORE LAYOUT DESIGN

By Chiranjivi | March 05, 2017

THE INFUSION OF BRAND PERSONALITY THROUGH BRANDING FOR STARTUPS, THE BRAND-BUILDING PROCESS

By Chiranjivi | February 05, 2017

THE NEW IN OOH IS TO KEEP 3.5 SEC INTACt

THE NEW IN OOH IS TO KEEP 3.5 SEC INTACT

By Eyna | November 20, 2016

UNDERSTANDING CONSUMER FROM GAPS TO MAPS

UNDERSTANDING CONSUMER FROM GAPS TO MAPS

By Chiranjivi | November 17, 2016

BUILDING THE BIG-BANG THROUGH CULTURE-DRIVEN DESIGNS

BUILDING THE BIG-BANG THROUGH CULTURE-DRIVEN DESIGNS

By Chiranjivi | October 01, 2016

CHANGE - THE FUTURE OF RETAIL DESIGN

CHANGE - THE FUTURE OF RETAIL DESIGN

By Chiranjivi | August 04, 2016

HOW TO DESIGN EXPERIENTIAL RETAIL

HOW TO DESIGN EXPERIENTIAL RETAIL

By Chiranjivi | August 04, 2016

DESIGN IS AN EXPERIENCE

DESIGN IS AN EXPERIENCE

By Chiranjivi | July 10, 2016

INDUSTRY SHIFT – RETAIL DESIGNING

INDUSTRY SHIFT – RETAIL DESIGNING

By Chiranjivi | March 28, 2016

THE UNIVERSE OF DIGITAL WALL PAINTING

THE UNIVERSE OF DIGITAL WALL PAINTING

By Chiranjivi | March 02, 2016