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OUR Insights

Featuring our critical & creative thinking to bring the best side of design, strategy and innovation in retail

The Future of Signage and Branding in an Omnichannel World!
THE FUTURE OF SIGNAGE AND BRANDING IN AN OMNICHANNEL WORLD!
By Nupur Goyal | June 30, 2025
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Driving Brand Impact With Custom Signage Designs
DRIVING BRAND IMPACT WITH CUSTOM SIGNAGE DESIGNS
By Nupur Goyal | June 17, 2025
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The Art of Maintaining Brand DNA During Global Store Rollouts!
THE ART OF MAINTAINING BRAND DNA DURING GLOBAL STORE ROLLOUTS!
By Nupur Goyal | May 21, 2025
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How Top Brands Achieved Excellence With Strategic Retail Store Fitouts?
HOW TOP BRANDS ACHIEVED EXCELLENCE WITH STRATEGIC RETAIL STORE FITOUTS?
By Nupur Goyal | April 24, 2025
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How Will Store Design Transform By 2030?
HOW WILL STORE DESIGN TRANSFORM BY 2030?
By Eyna | February 21, 2025
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How Visual Merchandising Shapes Brand Perception and Drives Sales
HOW VISUAL MERCHANDISING SHAPES BRAND PERCEPTION AND DRIVES SALES
By Eyna | January 17, 2025
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Beyond the Basic: This is how Brand Positioning Consultants are driving Billboard advertising trends
BEYOND THE BASIC: THIS IS HOW BRAND POSITIONING CONSULTANTS ARE DRIVING BILLBOARD ADVERTISING TRENDS
By Eyna | November 15, 2024
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This is what your ATL agency needs to nail to make you unforgettable
THIS IS WHAT YOUR ATL AGENCY NEEDS TO NAIL TO MAKE YOU UNFORGETTABLE
By Eyna | November 04, 2024
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This is how a Branding Consultancy specialist future-proofs your Hyperlocal Retail
THIS IS HOW A BRANDING CONSULTANCY SPECIALIST FUTURE-PROOFS YOUR HYPERLOCAL RETAIL
By Eyna | October 07, 2024
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Bridging the gap between market share and mindshare by BTL Marketing
BRIDGING THE GAP BETWEEN MARKET SHARE AND MINDSHARE BY BTL MARKETING
By Eyna | September 24, 2024
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Enhancing Fixture Feasibility in retail fixture design
ENHANCING FIXTURE FEASIBILITY IN RETAIL FIXTURE DESIGN
By Nupur Goyal | September 17, 2024
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A multi-sensory approach to Visual Merchandising
A MULTI-SENSORY APPROACH TO VISUAL MERCHANDISING
By Eyna | September 04, 2024
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Exploring Newly Emerging Circularity Concepts in Sustainable Design
EXPLORING NEWLY EMERGING CIRCULARITY CONCEPTS IN SUSTAINABLE DESIGN
By Eyna | June 24, 2024
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Exploring The Most Iconic Concept Retail Stores Worldwide
EXPLORING THE MOST ICONIC CONCEPT RETAIL STORES WORLDWIDE
By Eyna | March 21, 2024
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Unraveling The Strategic Synergy Between BTL and Retail Agency
UNRAVELING THE STRATEGIC SYNERGY BETWEEN BTL AND RETAIL AGENCY
By Eyna | January 15, 2024
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Building Strong Brand Persona With Brand Design Companies
BUILDING STRONG BRAND PERSONA WITH BRAND DESIGN COMPANIES
By Eyna | January 09, 2024
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Advancing The Practice of Creative Advertising
ADVANCING THE PRACTICE OF CREATIVE ADVERTISING
By Eyna | December 15, 2023
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Redefining Visual Merchandising With New-Age Concepts
REDEFINING VISUAL MERCHANDISING WITH NEW-AGE CONCEPTS
By Eyna | December 06, 2023
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Introduce your brand identity with the 4<del>P's</del> C's of Marketing
INTRODUCE YOUR BRAND IDENTITY WITH THE 4P'S C'S OF MARKETING
By Nafeesa Gazal | August 03, 2023
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Understanding the Science of Supermarket Design
UNDERSTANDING THE SCIENCE OF SUPERMARKET DESIGN
By Eyna | July 05, 2023
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BRINGING THE FEELING OF COLLECTIVE EFFERVESCENCE: MODERN SPIRITUALITY
BRINGING THE FEELING OF COLLECTIVE EFFERVESCENCE: MODERN SPIRITUALITY
By Eyna | June 16, 2023
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Is technology strengthening sustainable retail store design initiatives or crushing them?
IS TECHNOLOGY STRENGTHENING SUSTAINABLE RETAIL STORE DESIGN INITIATIVES OR CRUSHING THEM?
By Eyna | June 16, 2023
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EXPERIENCE IS THE ONLY THING YOU CAN HAVE IN ALL TENSES
EXPERIENCE IS THE ONLY THING YOU CAN HAVE IN ALL TENSES
By Eyna | December 31, 2018
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BRAND BUILDING EXPERIENCE 101 - BEING INTUITIVE FOR THE STRONGEST ONE
BRAND BUILDING EXPERIENCE 101 - BEING INTUITIVE FOR THE STRONGEST ONE
By Eyna | December 15, 2018
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CANVASSING THE ROLE OF MENTORS IN STARTUPS
CANVASSING THE ROLE OF MENTORS IN STARTUPS
By Eyna | December 03, 2018
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DID SAME DAY DELIVERY CHANGE THE PERCEPTION OF RETAILING
DID SAME DAY DELIVERY CHANGE THE PERCEPTION OF RETAILING
By Eyna | October 01, 2018
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HOW EXPERIENCE IS AT THE FOREFRONT THAN A DOLLAR BILL
HOW EXPERIENCE IS AT THE FOREFRONT THAN A DOLLAR BILL
By Eyna | September 11, 2016
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