Menu
RETAIL VISUAL MERCHANDISING SOLUTIONS
Colour Consideration There is a trend for bright and bold color - whether it be applied across the board or through accents - that is on the rise.
Digi-real Color is perceived in several ways when there is a smooth colorway, an ombre application, or an iridescent application applied to the surface.
Nature-infused When nature in its purest form is celebrated, influences from different directions come together to create a fusion of beauty and harmony.
Material Simplicity Using simple structures and assemblages, it is possible to create a sense of calm in any space.
Visual - The 1/16th Second!
“According to biological sciences, it is a fact that an image only retains for 1/16th of a second on the retina of our eye and vanishes after if we don’t look again.”
We work on that very scientific fact to retain the visuals in the consumers’ memory lane so it gets retained for a longer period of time.
What’s Our Understanding?
In D’Art’s Oxfords’, it interprets Visual Merchandising as perceptive experiential storytelling. Cutting the illusions, we help brands present their products and services in a direct manner through our visual merchandising services. So, the experience would be surreal. We apply the ethics of Retail Merchandising in a way that it should represent our hundred with the client in very B2B means. Visual Merchandising Solutions is what we provide and are known for to initiate the journey via clients’ to the end-consumer.
HOW WE DO?
Our unique solutions to retail visual merchandising
Applying the “Rule of Three” we include the industrial nuts and bolts in our unique solutions to visual merchandising.
A well-said line by Harvard Business Professor Geral Zaltman,
“95% of purchase decisions are sub-conscious.”
We truly agree with him and deliver accordingly our Retail Merchandising Services.
Like we give importance to ‘open-spaces’ while designing, there are more elements that we could include in the above space like:
- Elevated Display
- Corner Display
- Semi-closed Display
- Island Display
- Shadow Box Display
- Acrylic Display
- Doodle Designs
- Planogram
- Mannequin
- Shelf Talkers
- Lower Level Lighting
- Display Rack Lighting
- Change Room Lighting
Focal Points are what we, consider as our clients’ “Get Down To Business”. They act as the centerpiece of a visual merchandise design with which the consumers can have a ‘first-hand’ experience with our clients’ products. With focal points, we have added ‘Color Usages’ to our ‘101s’. Because color usages play a great role to provide a visual treat and the balance they create is what you should hire us for.
 |
WHY YOU SHOULD HIRE US? Because D’Art provides Visual Merchandising Solutions for Retailers & Brands with efficacy in this highly competitive market. We see the market from the ‘Two-Faced’ view: The above presented ‘Faced’ differentiation is the market scenario from the past 50 years and it hasn’t changed till yet. To break the monotony, D’Art views itself as the bridge between them, as we are having an excellent team of designers who have a rich manufacturing background. The combination of these skillsets are perfect in every way as we understand deeply the value of an innovative design with the perspective of deployment and realize a brand and how important is visual merchandising to create a brands’ identity. This integrated approach of D’Art results in over 350 ventures and more than 2000 flagship stores. We are leaders on both ends: 1. World’s Biggest Design Award - A’ Design 2020 won by us. 2. 60,000+ stores delivered from [Design+Production+Deployment] |
This Deadly Combination makes us the BEST CHOICE OF THE MARKET TO HIRE US.
FAQ
How does AI solutions for Retail Merchandising facilitate higher sales?
+
The AI-driven retail merchandising solutions help teams ensure a streamlined presentation or demonstration of products that appeals more to the new-age consumers. Besides the intelligent in-store presentation of products, the solutions also helps gain insights into in-store customer behavior, interests, and preferences for a specific set of products.
How does the intelligent blend of store visual merchandising and interiors elevates customer experience?
+
The powerful blend of store interiors and merchandising highlights brand identity and provides with an advantage to reflect brand story quite impactfully. The interiors crafted intelligently in conjunction with thought merchandising provides an enhanced customer experience by integrating intersections seamlessly and directing through various trajectories.
Which are some of the best AI-driven visual merchandising solutions?
+
Solutions like Image IQ™ and Upsell and Cross-Sell Merchandising Editor introduced by One Door and Fast Simon are amongst the most recent and advanced solutions meant for Retail Merchandising. The solutions provide retailers with exceptional capabilities to evaluate the quality of merchandising and attain real-time recommendation suggestions for improving the accuracy for increased sales and customer engagement. Besides advanced solutions, visual merchandising displays like digital signage, interactive displays, display tables, window displays, and glorifiers could complement the in-store ambiance quite dramatically.
How does Visual Merchandising complements brand repute and identity?
+
The practice of intelligent Visual Merchandising helps complement brand repute and identity quite significantly by creating a co-relation between brand values, principles, and ethos with product demonstration format chosen for repute building.
How does good display merchandising boost ROI?
+
As the concept of display merchandising evolves with the advent of new technologies, the integration of solutions like point-of-purchase displays placed strategically to assist customers with last-minute purchases or instant checkout could be a promising strategy to drive sales.
How can strategic visual merchandising impact customer behavior?
+
Strategic visual merchandising can influence customer behavior by creating an appealing in-store environment, guiding the customer's journey, and prompting impulse purchases. Thoughtful placement of products complemented by a larger theme can enhance the overall shopping experience quite surprisingly.
What role does color psychology play in visual merchandising?
+
Color psychology is crucial in visual merchandising as colors evoke specific emotions and provide a quick respite in the present turbulent times. As colours play a key role in influencing consumer’s mood and feelings, use of colours in visual merchandising drives engagement and sets a brand apart.
How does technology evolution guides the formulation of new visual merchandising strategies and approaches?
+
Technology being central to effective visual merchandising in the present times, continues to define strategies and approaches that ensures a seamless customer experience and journey through different intersections in store. For instance, placement of digital displays with interactive technology can provide dynamic and personalized experiences to customers. This further guides the formulation of strategies and approaches based on key intelligence to feature or promote products according to customer preferences and changing trends.
What should be the key considerations for retailers when planning for window displays?
+
As window displays serves as the front featuring the striking collection and makes the first impression on potential customers, retailers should consider featuring products that are highly popular and are in trend. Besides that, retailers should focus on reflecting brand identity and story quite impactfully. The creation of cohesive display facilitates increased traffic and engagement.
Is it essential to focus on display window design?
+
Window design is a part of retail visual merchandising service in India. Irrespective of whether we are talking about digital displays, glass displays, navigation or signage boards, etc., these elements need to be designed in a way that they grab attention, spark curiosity, and encourage customers to step into the store. Hiring a reputed visual merchandising agency can help brands boost overall foot traffic, enhance brand image, and develop an immersive retail experience for shoppers.
How does IoT and AI enhance the impact of effective Retail Visual Merchandising?
+
The Internet of Things (IoT) is revolutionizing retail visual merchandising by enabling retailers to track inventory, monitor customer behavior, and provide personalized experiences. Retailers can restock products by using IoT sensors to track inventory levels before they run out.
Furthermore, store traffic analytics using IoT and computer vision enable visual merchandisers to optimize store layouts based on customer behavior data. By measuring dwell times, detecting emotions from CCTV video data, and utilizing edge computing and AI/ machine learning, merchandisers can identify which aisles, fixtures, and products drive engagement.
